Music Business | Music Money Makeover 4/4

Dec 11, 20201 min read

How to Build A Brand & Fanbase with no Identity

Today's episode stems from a fan question, How to Build a Brand and Fanbase with no Identity. It's not easy doing this but it is so...

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Record Labels Versus Independent Artists: Who will win?

Casey Graham

Dec 10, 20201 min read

Record Labels Versus Independent Artists: Who will win?

This week I take a look at the outcome of a Record Labels vs Independent Artist battle and who will actually win this battle. The thing...

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Record Labels and Artificial Intelligence A&R's

Casey Graham

Dec 4, 20201 min read

Record Labels and Artificial Intelligence A&R's

This is my Paul Revere moment! Artificial Intelligence is coming to the Music industry! Record Labels are now using artificial...

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Motown Records System Explained Pt. 2 | Berry Gordy's A&R

Casey Graham

Dec 1, 20201 min read

Motown Records System Explained Pt. 2 | Berry Gordy's A&R

In episode 2 of the Motown Records system Explained series I take a look at Berry Gordy's A&R system and parallel it to how today's A&R's...

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Dave Chappelle's Name & Likeness in Unforgiven Special Explained

Casey Graham

Nov 25, 20201 min read

Dave Chappelle's Name & Likeness in Unforgiven Special Explained

Ok, so this just happened! Dave Chappelle just released a comedy special entitled Unforgiven. The whole thing is about Comedy Central...

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How to RECOUP & OWN YOUR MASTERS w J. Cole

Casey Graham

Nov 20, 20201 min read

How to RECOUP & OWN YOUR MASTERS w J. Cole

In my last video of the week, J. Cole drops a gem on how you can recoup your masters and own your masters depending on your deal. This...

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Motown Records System Explained Pt 1 | Berry Gordy's Assembly Line

Casey Graham

Nov 18, 20201 min read

Motown Records System Explained Pt 1 | Berry Gordy's Assembly Line

Motown Records Is one of the most Iconic record labels ever if not the most iconic! This week I'm diving into how the record label works...

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You should SIGN a RECORD DEAL in 2021?? How and why? | Record Labels Explained

Casey Graham

Nov 11, 20201 min read

You should SIGN a RECORD DEAL in 2021?? How and why? | Record Labels Explained

On today's show I'm giving strategy on how and when you should pursue signing a record deal in 2021. There are a few new things that we...

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4 Key points in a 360 Record Deal | Record Deals Explained

Casey Graham

Nov 6, 20201 min read

4 Key points in a 360 Record Deal | Record Deals Explained

Today I go over the 4 key points in a 360 record deal. I believe every artist should know what they are up against when these 360 deals...

75 views0 comments

How to OWN YOUR MASTERS and increase your profits | Record Labels Explained

Casey Graham

Oct 30, 20201 min read

How to OWN YOUR MASTERS and increase your profits | Record Labels Explained

Owning your masters is one of the easiest things to do in the music industry. Increasing your profits from your ownership is not.

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How to market your music using Memes | Music Business Explained

Casey Graham

Oct 27, 20201 min read

How to market your music using Memes | Music Business Explained

This week we are talking memes or rather talking about creating them. How can you use music memes in your marketing strategy?

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How can a Recording Artist become a Songwriter when they don't write? | Thoughts

Casey Graham

Oct 23, 20201 min read

How can a Recording Artist become a Songwriter when they don't write? | Thoughts

Yeah so a recording artist becoming a songwriter when they don't write may come as a shock to you but this process is actually very...

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How to clear a sample in 6 steps | Sampling & Infringement Explained

Casey Graham

Mar 10, 20205 min read

How to clear a sample in 6 steps | Sampling & Infringement Explained

How to clear a sample in 6 steps | Sampling & Infringement Explained In this video I explain how to clear a sample.

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How to own your Masters and own your Publishing in the music business.

Casey Graham

Mar 3, 20203 min read

How to own your Masters and own your Publishing in the music business.

How to own your Masters and own your Publishing in the music business. In this episode I breakdown how to own your masters as well as...

324 views0 comments

How to copyright music | 5 requirements for copyrighting music for artists, producers & songwriters

Casey Graham

Feb 26, 20204 min read

How to copyright music | 5 requirements for copyrighting music for artists, producers & songwriters

How to copyright music | 5 requirements for copyrighting music for artists, producers & songwriters In this episode we explore 5 requiremen

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Top 3 ways to make money from streaming music | Royalty streams from music distribution.

Casey Graham

Feb 18, 20203 min read

Top 3 ways to make money from streaming music | Royalty streams from music distribution.

Top 3 ways to make money from streaming music | Royalty streams from music distribution. In this video, we break down the main 3 ways you m

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How to value your music correctly - 10x your music business

Casey Graham

Feb 4, 20204 min read

How to value your music correctly - 10x your music business

How to value your music correctly and 10x your music business. On this episode, we talk about the value of music in the marketplace outside

10 views0 comments

Casey Graham

Jan 27, 20204 min read

How to build brand value as a recording artist. Assets + Brand = Value

How to build brand value as a recording artist. Assets + Brand = Value On this episode we dig into the definitions of musical assets...

14 views0 comments